Loyalty = Profitability

Brand Advocates are Essential

3 truths:

  • Not all customers are created equal
  • Your most loyal customers are your most profitable
  • It costs 10 times more to acquire a new customer than to retain an existing one

More than 80% of companies don’t capitalize on their brand advocates. These are your most loyal customers — those who will sing your praises and help do your selling for you. 

Set your sights on your current customers. Nurture those relationships, move them along the customer lifecycle, and turn them into loyal brand advocates. The profitability will follow.


They support your messaging and provide user generated content.

Brand Loyal

They are less likely to leave you for a competitor.

Positive Reviews

90% are likely to give positive feedback on their experience.

Increase Profits

Your bottom line and customer base soar.