As an owner or general manager of an independent luxury hotel have you ever asked this question? How about recently?

Although you’d love for guests to make reservations through your website, the truth is many don’t, especially if you cater to the leisure crowd. These guests feel compelled to call because they are spending their money, not the company’s. It makes a difference.

Rez-Op – Reservation Optimization

If you don’t know what’s happening in reservations, you should be seriously looking into Reservations Optimization solutions like Rez-Op. It is customizable, surprisingly inexpensive and can give you critical insights such as:

  • Which sales agents are producing the most revenue?
  • How do I match staff for peak times of day, week, and month?
  • Which agents require sales training? Are agents selling or telling?
  • They are not an answering service, they are your sales force.
  • Which marketing channels (social media, PPC, website, email) are driving the most revenue and where am I wasting money?

It doesn’t make any difference if you have reservations on property or are using an outside service, Rez-Op can give you the information you need to know to make the right decisions to maximize revenue.

It’s time to get smart, maximize revenue and never have to ask, “What the Hell is Happening in Reservations?” again.

AUTHOR: Madigan Pratt
  • That’s an amazing idea Steven. It can be a better way to increase your employee’s sales pitch. An influential employee can skyrocket your revenues too. The best thing about reservations optimization is to distinguish between an excellent and a lethargic employee. Luxury hotels should provide luxurious services to customers in every domain. This optimizing method can nudge the employees in making their services better. Using this method, owners will be less likely to paint every employee with the same brush.

    May 4, 2017
  • This is a great post. The reservation center of a hotel is a reflection of the company itself. It has to be perfect. Such analytics will most certainly be a useful asset to larger hotel chains.

    November 3, 2017

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