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A Review of Hotel Black Friday Sales Efforts

Black Friday through Cyber Monday represents an intensely competitive sales period for virtually every hotel. In fact, over the years the four-day period has expanded to more than a month from the first week of November though the entire week after Thanksgiving and after. Many hoteliers...

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MarketingSherpa Features MP&A Case Study of Jamaica Inn

MP&A Digital & Advertising is dedicated to delivering results in the terms of increasing revenue and occupancy for our hotel clients. Over the years, we have published countless case studies that document the success of our iCRM (integrated customer relationship marketing) program. We’re honored that our recent...

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Giving Back: Sharing Dream Catchers Story in Print

MP&A is proud of its efforts to give back and contribute to our community in meaningful ways.

For several years, MP&A Digital & Advertising has provided pro bono public relations for Dream Catchers at the Cori Sikich Therapeutic Riding Center in Williamsburg to share their message in local and regional media. The non-profit organization provides more than 120 therapeutic riding lessons each week to help children and adults with special needs reach their potential and make dreams come true.

Recently we offered our marketing and design expertise to create new print collateral for Dream Catchers, including a new brochure and inserts. Dream Catchers recently stopped by to showcase the final printed brochure with Beth, one of the students at the center who has been riding for 7 years.

Increase Web Traffic – Stop Advertising!

The Internet serves as the foundation for most luxury hotel marketing programs today.  It's used to launch relationship building emails and send tactical offers.  Press releases must pass search engine optimization tests and advertising, promotional and linking opportunities abound. At the center of all this Internet...

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