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HOSPITALITY MARKETING BLOG

Insights into Customer Relationship Management

Marketing, Marketing Strategies

Madigan Pratt

Relationships are the foundation upon which loyalty is built. And there is a direct connection between the bottom line profit of your resort and the degree of customer loyalty your resort maintains. More loyalty translates to greater revenue and profit. Simply put: Relationships + Loyalty =...

Marketing Travel in a Jittery World

Marketing

Madigan Pratt

Without question, we are living in a jittery world. Particularly jittery when it comes to both business and vacation travel. Events of the past few years have left an indelible mark on the minds of travelers. However, to really understand the consumer and...

Milestone’s Top 10 Electronic Marketing Musts

Marketing

Madigan Pratt

If you want to secure your share of the lucrative online marketplace, think about all the steps you will take to target Leisure, Corporate, and Group markets for your lodging or resort. Then, create a well-defined e-commerce market plan by clearly identifying the tools that...

Insights into Customer Relationship Management

Marketing Travel in a Jittery World

Milestone’s Top 10 Electronic Marketing Musts

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