Services that Deliver Your Bottom Line

Harness the power of your data with MPA’s proven iCRM approach. Our expert consultation and hospitality marketing services are designed to work in harmony throughout the entire guest lifecycle. From first impressions to winning a repeat guest for life, get more than your fair share.

direct-booking-optimization

INCREASE DIRECT BOOKINGS

Direct bookings deliver your most profitable revenue. In the highly competitive marketplace, increase direct business and decrease commissions with an expertly executed plan.

  • Database maximization and growth
  • Email strategy with tracked results
  • Loyalty strategy
  • Channel management

WEBSITE DESIGN

Get the most visitor engagement and revenue from your website.

  • Award-winning user experience design
  • Top SEO strategies for higher search rankings
  • Technology for a mobile-first world
  • Professional web/direct marketing copywriting
  • Integrated booking engine
  • Masterful storytelling

DIGITAL MARKETING

Today’s travelers are searching online for the best experiences. Are you there…or in the shadow of the competition?

  • Display advertising
  • Targeted email campaigns
  • Content creation

SEARCH MARKETING

Don’t risk being lost. The most visually appealing websites are never found if they aren’t expertly created on the backend to rank at the top. 75% of people won’t even click on the second page of search results.

  • Professional web/direct marketing copywriting
  • Pay-per-click campaigns
  • Google AdWords certified
  • Optimized for conversions
Search engine optimization
Public Relations

PUBLIC RELATIONS

Professional PR drives high levels of awareness and delivers the editorial travelers consult when planning a vacation. Designed to be a part of an integrated communications program or a standalone service.
  • Message creation and targeted distribution
  • Outreach to journalists, social media influences, bloggers
  • Press trips
  • Brand monitoring

SOCIAL MEDIA

Join the conversation. More than 65% of travelers consider user generated content as their No. 1 source when planning their vacations. Be there for them.

  • Engaging social media content
  • Paid social advertising
  • Reputation management
  • TripAdvisor strategy
Print Design Agency

Advertising

A strong marketing strategy deserves components that compel dreamers to become doers. Emotionally connected, upscale messaging is essential for reaching today’s affluent traveler.

  • Creative design and copywriting
  • Brand identity and logo development
  • Print
  • Media planning and buying

ANALYTICS

Tracking is just the first step. Are you receiving insightful analysis of your measurements allowing you to make real-time decisions with the most information?

  • Web analytics
  • Social media critique
  • PR reporting
  • Data-backed strategies

CALL TRACKING

What are prospects asking? How well are reservationists selling? Hear the conversation for yourself. With MPA’s Rez-Op service you can listen to reservation calls and:

  • Identify information gaps
  • Discover your sales effectiveness
  • Measure productivity by reservation agent
  • Use call volume analytics to staff accordingly
  • Determine sales training opportunities